模拟商业挑战赛
MicroBiz！校内赛来袭
01
赛前讲评：快速融入商战环境
一枚小小的胸卡，助你提前跨入职人世界。
参赛同学们在入口处领取比赛胸卡后，依次进入赛前讲堂。在这里，专业老师将会详细讲解商业运作模式及比赛机制，使参赛者快速适应商战的节奏。
After the students received the competition badge at the entrance, they entered the pre-match lecture hall.
The professional teacher will explain the business operation mode and the competition mechanism in detail, so that the participants can quickly adapt to the business rhythm.
在比赛中，参赛队伍将以公司的身份参与到比赛中来，一支队伍即一家公司，由4-7名队员组成。
在熟悉线上系统操作后，每位队员自由选择职能单位，具体划分为首席运营官、产品部、运营部、销售部，再由CEO决定各职员的分工情况。
The participating teams will establish simulation companies in the competition. Every team works as a company consisting of 4-7 players.
After familiarizing with the online system operation, each team member is free to choose the functional units, which is divided into the chief operating officer, the product department, the operation department, and the sales department. The CEO then decides the position of each employee.
公司通过综合运作，以达到获得利润，增加公司总资产的目的。其中产品研发与销售就是关键的一环。
在老师讲解后，各组需要综合考量成本、设计、科研水平等因素，在综合运营中完成产品的研发与生产。
Through comprehensive operations, the company achieves the goal of obtaining profits and increasing the total assets, also product development and sales are the key link in the whole process.
After the teacher explained, each group needs to comprehensively consider factors such as cost, design, and scientific research level, and complete product development and production in comprehensive operations.
在产品研发阶段后，还需要通过生产设备购置、融资、产品营销、产品进出口、产品零售与仓储等环节来达到盈利的最终目的。
在整个公司运作环节里，公司的经济变动都会影响到基础经济环境的变化，以财年为时间单位。
After the product development phase, it is also necessary to achieve the ultimate goal of profitability through production equipment acquisition, financing, product marketing, product import and export, product retail and warehousing.
Throughout the company's operations, the economic changes will affect the changes in the basic economic environment, with the fiscal year as the time unit.
紧张的赛事从这一刻开始拉开帷幕，商业角逐，即刻开启！
The tense competition started from this moment!
02
分组讨论：产品设计与研发
讲解结束后，各小组立即投入到公司组建、分工和产品设计、研发过程中。
利用线上系统，各队在设计产品的同时，开始逐步分析经济环境的变动与公司运作间的齿轮效应，为下一步发展制定战略。
After the explanation, all the teams immediately got involved in the company's formation, division of labor and product design and development.
With the online system, each team began to gradually analyze the gear effect between the changes in the economic environment and the company's operations while designing products, and formulate strategies for the next step.
利用画笔、结合手机APP和电脑软件，产品设计很快被投现于虚拟平台，按照规则操作后就可完成投产和销售。
Using the brush, combined with the mobile APP and computer software, the product design was quickly put into the virtual platform, and the production and sales can be completed according to the rules.
校内赛的比赛间隙，专业老师实时解答着同学们的疑问。
考虑到专业评分涉及公司运作的方方面面，大家都在努力以最好的状态呈现首个财年内的公司运作水平。
During the break in the school competition, the professional teacher answered the questions of the students in real time.
Considering that professional scoring involves all aspects of the company's operations, everyone is striving to present the best level of company operation in the first fiscal year.
紧锣密鼓的准备后，各公司产品已经完成了上线和包装，运营策略也在各CEO的领导下定好了基础框架。
接下来，就到了各公司大展身手的时刻了。
After the preparations, the company's products have been completed and packaged, and the operational strategy has also set the basic framework under the leadership of each CEO.
Next, it’s time for companies to show their talents.
03
宣讲产品：打破线上壁垒
在产品研发后，各公司代表至专业评审处宣讲自己的产品。
宣讲结束后，评委现场给出评分建议。同时，同公司的成员将产品整合，虚拟上线。
After the product development, representatives of the companies willpresent their products to the professional review office.
After the presentation, the judges graded and commented on the spot. At the same time, members of the same company integrated the products and put them online.
在商赛虚拟系统上线后，公司成员还可以将自己的产品推送到朋友圈界面，通过点赞数等为自己的队伍赢得更多得分。
After the commercial virtual system was launched, members of the company can also push their products to the moment of Wechat, and won more scores for their team by getting the thumbs-up.
手指的翻动间，打响了商战的最终赛。所有经济变动都可以在虚拟平台、通过手机操控实现。
The flip of the fingers broke the final game. All economic changes can be achieved by controlling cell phones on a virtual platform.
在同场比赛时，大家的商业思维也不仅仅活跃于线上。
现场不时会进行公司间的交流，使信息成为另一种极为有效的公司方针指向参考。
Everyone's business thinking was not only active online.
From time to time, there will be exchanges between companies, making information a very effective company policy reference.
到比赛结束时，几乎每组都交出了满意的答卷。老师总结了本次校内商战，并请校长为获奖的参赛同学们颁奖。
By the end of the competition, almost every group had handed in satisfactory results. The teacher summed up this competition and asked the principal to award the participating students.
2019 MicroBiz！校内赛
获 奖 名 单
冠军： T001
唐田 文惠康 金榆瑞 蒋梓睿
亚军：T007
李言歆 戴雨洁 杨奕婷 赵怡琳
季军：T006
李亦凡 杨奇正 龙雨晴 沈心悦
最具潜力创始团队：T009
严含玥 刘馨阳 程怡菲 赵依阳 张星熠
个人单项奖
最佳CEO
T009 严含玥
最佳产品经理
T003 徐子翔 潘涵宇
最佳运营经理
T003 张子腾
最佳销售经理
T003 王辰宇
本次MicroBiz！校内赛，不仅让学生对于商业竞争和各个环节有初步的了解，还提升高了学生的综合能力，并为他们之后申请知名大学商学院打下基础。
MicroBiz！校内赛的举办，也让我们看到了同学们在商业领域的天赋和兴趣，之后也将会通过商会，为同学们提供更多的锻炼机会。
祝贺获奖的各位同学，祝他们在更高赛事中再创佳绩！
This MicroBiz! school competition not only allowed students to have a preliminary understanding of business competition, but also enhanced the students' comprehensive ability and laid a foundation for them to apply for the business college of well-known universities.
The holding of the school competition also allowed us to see the talents and interests of the students in the business field, and then will also provide more opportunities for the students through the Chamber of Commerce.
Congratulations to the award-winning students and wish them all the best in other competitions!
